The comic book visual language was codified in the 1930s and 1940s as superhero comics established conventions that would persist for decades: panel grids, speech bubbles, motion lines, bold primaries, and Ben-Day halftone dots for color printing on cheap newsprint. These weren't aesthetic choices — they were technical constraints that became a visual vocabulary.
Roy Lichtenstein brought comic art into fine art galleries in the 1960s, enlarging individual panels and their halftone dots to monumental scale. Pop Art made the comic aesthetic self-aware — these weren't just illustrations anymore, they were a style with cultural weight.
On the web, comic book aesthetics translate into bold borders, primary color palettes, and CSS-generated halftone patterns. The style found new life in web comics, fan sites, and superhero franchise marketing. It is design that celebrates the loud, the kinetic, and the unapologetically visual — every page a splash panel, every click a new issue.